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For contemporary ways of life in a new era, characterized by constant shifts and dynamic innovations, traditional means of communication remain impotent. Constructed in relation to established fields but defined in relation to current needs to come to terms with the rapid shifts in communication technologies, a new profession and a new field of study have emerged.
Visual Communication Design is never stable but always in the process of evolving in response to current demands of technology, society and culture. It is concerned with the transfer of information, by embedding digital technologies and traditional media in relation to each other, for which methodological thinking, creativity, theoretical knowledge and practical skills are all essentially required. Through design, our visual surroundings are analytically and creatively processed so as to be rendered persuasive, descriptive or informative.
Established in 1997, İstanbul Bilgi University Department of Visual Communication Design aims at educating the designers of tomorrow with the expertise to conceive the most compelling visual problems then dwell upon them systematically, applying their practical media skills together with theoretical knowledge so as to offer creative solutions. At the end of this challenging process, students become adept in advancing the applications of developing technologies in daily life. Towards the fulfilment of this mission, the program is designed to equip the students with a professional and comprehensive training in visual media while endowing them with the required intellectual skills. In VCD, the core courses cover various topics such as multimedia design, publication design, cyber culture, animation, typography and video production. The curriculum is shaped by the educational policy of the department which emphasizes production and the students are encouraged to develop their own personal style in design. Highly competitive student works are presented through annual exhibitions to the local audience and also find a chance to reach out to larger circles by participating in international festivals, as in the case of our exhibition at Ars Electronica Festival in 2005.
Driven by the ideal of design excellence, the department adopts a global understanding of design while setting its standards and is therefore involved in international collaborations, projects, student and instructor exchange programs through its membership of several international associations. |
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